With their Box of Orchids program and community outreach initiatives expand, Carpinteria-based Westerlay Orchids has hired Grace Hanna in the role of ecommerce specialist. During Covid-19, the company partnered with both local and national industry organizations to gift thousands of orchids to frontline workers statewide through their Box of Orchids program and the “100,000 Orchid Challenge.” Now, in order to keep up with rising demand, Hanna will serve as the brand’s program liaison, helping to coordinate efforts while serving a growing customer and partner base.
“Through both the Box of Orchids program and the ‘100,000 Orchid Challenge,’ Westerlay Orchids has brought hope and encouragement to so many during a chaotic season,” says Hanna. “It is a privilege to be part of this project, and I look forward to all we can accomplish together. As we search for a sense of normalcy and a way to connect with our community during this time, it is essential to adapt the way we engage with our customers.”
Through boxoforchids.com, Westerlay Orchids offers a safe and easy way for customers to select orchids for their homes and workplaces. Learn more and browse the Box of Orchids collection at BoxOfOrchids.com.